Tuesday, 5 January 2010

Eco-clothing you might actually want to wear

Something we hope is up the boulevard of our Green Beauty Bible readers: Ascension, a new Fairtrade and eco-friendly clothing boutique tucked away behind the craziness of Oxford Street. If you’ve ever been put off buying eco brands on-line because you can’t touch/feel/try them on, this is the answer: ranges like Black Noir, Edun, People Tree (we have fallen for their so-soft tees), plus Ascension’s own range of comfy basics, are all there for you to try (on) before you buy. Also check out the odd paraben-free beauty treat, organic bedlinen plus vegetable-tanned leather goods. Trust us: the future of green fashion is now looking much rosier.

Ascension, 28/32 St. Christopher’s Place, W1U 1NZ (020-4787 2588 or www.ascensiononline.com)