For yachties.
And Liz Earle fans. (Who are legion, among Beauty Bible readers.)
And anyone who happens to be having a jolly buckets-and-spades holiday on the Isle of Wight. (Or, alternatively, enjoying the island's rather marvellous cuisine: it's becoming quite a foodie destination, as Jo has discovered on successive summer visits.)
One of the highlights of the island's calendar takes off - with the wind in its sails - this Saturday, with the start of Cowes Week, the largest sailing regatta in the world. This year, one again, Liz Earle Naturally Active Skincare is the event's 'skincare sponsor'.
Wonder if the sailors will be getting a preview of the soon-to-be-launched Sheer Skin Tint SPF15? (Trust us: it's worth waiting for. Or maybe even learning to sail for, actually.)
And if you're not into boats but you love your beauty, the alternative is to tack right over to what was their first-ever store, in Ryde.
Sun, sea and skincare. Now, that's our kind of holiday.
Union Store, 22 Union Street, Ryde
01983-813980
