Tuesday 19 April 2011

Happy Birthday Weleda!


For a brand that's celebrating 90 years of sustainable beauty this year, we think Weleda's wearing rather well.  Our Beauty Bible testers, as you may know, love the biodynamic brand - with many products making it into our books and our Beauty Bible Beauty Steals iPhone App, which recognises great performance at affordable prices.  (Including the sssh-don't-tell-anyone-but-it's-ever-so-slightly-Shalimar-scented Pomegranate range.)
     But we just had to share with you this vintage visual, which emblazoned a Weleda carrier bag we were handed at The Natural & Organic Products Show the other day.  Weleda's packaging may have changed - not to mention the logo - but the vision of beauty is utterly contemporary.
     So Happy 90th, Weleda, from all of us at Beauty Bible.  We just hope there's going to be (organic) cake...