Tuesday 25 May 2010

Dr. Murad says: eat your water...


Long, long ago - before 'dermatologist skincare' was a twinkle in the beauty world's eye - we met Dr. Howard Murad, and were hugely impressed by his skin expertise (he's been working in Hollywood since way-back-when). Like us, this skin doc always espoused a two-way approach to beauty: it's about what you put in your body as well as what you put on your skin. (We also like Dr. Murad's holistic thinking: unlike most skin experts, he understands the impact of stress and lack of sleep on beauty.) He breezed through London to update us on acne (there are three phases, apparently: hormonal-related teen acne, stress-related twenty/thirtysomething acne, and then the possibility of more hormone-related acne at menopause. Or, as a friend commented: 'Great - spots AND wrinkles...') He showed us his new skintype-matched daily sunscreens (a great innovation because too many, in our opinion, are one-size-fits-all products). And Howard also told us about his new book, which we can't wait to get our hands on: called The Water Secret: The Cellular Breakthrough to Look and Feel 10 Years Younger, it's all about the importance of basing our diet on foods that are high in water - especially fruit and veg. According to Dr. Murad's research, 'eating your water' (as he puts it) has a real impact on how 'plump' our skins are (and plumper skins look younger). We'll update you on when it launches here (The Water Secret's published in the US end of August), but meanwhile: another good reason to hit the greengrocer's.