Thursday 28 January 2010
Donna Carin’
The beauty industry focuses so much on Pink Ribbon month that it’s good to see other causes getting a look-in on the beauty philanthropy front. So: it might seem like a teensy gesture, but over lunch at Maze Beauty Bible discovered that Donna Karan is sourcing the vanilla for her pretty new pureDKNY fragrance (which launches imminently, on 3rd February) from vanilla bean farmers in Uganda (most are women) - and is working in tandem with CARE, the leading huminatarian organisation which fights global poverty. The reality is that small gestures all add up, in time – and one high-profile act like this inspires others to follow. (Note: the packaging’s more ‘eco’ than most of the industry’s, too.) At Beauty Bible, we’ve always supported the idea of beauty giving back – so here’s to Donna…